Kara is a hybrid marketer—a creative director and a digital, experiential and content strategist—with 13+ years delivering branding and content solutions across paid, owned and earned media channels.


Currently the Design and Content Manager at Cal Poly Corporation, she leads and mentors students to deliver campaigns for the university’s non-profit commercial services like Campus Dining and University Store. She launched their first email marketing program, led the development for eight new sub-brands and created activations for live events.

Prior to Cal Poly Corporation, Kara worked at Rosetta Marketing for client Samsung Mobile USA, Samsung Media Solutions Center America and Samsung Global. She delivered data-driven social CRM and content strategy solutions for a various customer channels, including a mobile rewards app, email, web and live events.

Kara also enjoys boosting the local economy of San Luis Obispo, California—where she lives—by delivering advertising, brand storytelling, editorial art direction and graphic design services for luxury wine, tourism and wellness brands.

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Philosophy

“If you build it, they will come” is just a field of dreams.
Fuel owned with paid to get earned media.
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CLIENTS

Consumer Tech

  • Samsung Mobile USA
  • Samsung Global
  • Samsung Media Solutions Center America
  • Magic Leap
  • CreativeCow.net

Non-profit, Higher Ed & Government Services

  • Cal Poly Corporation
  • Cal Poly University Store
  • Cal Poly Campus Dining
  • Cal Poly Conference & Event Planning
  • Indian Health Sevices – US Department of Health & Human Services
  • Festival Mozaic
  • Paderewsi Festival
  • SLO International Film Festival

Wine & Spirits

  • DAOU Winery & Vineyards
  • J Lohr Vineyards & Wines
  • JUSTIN Winery
  • Denner Vineyards
  • Hope Family Wines
  • Halter Ranch Vineyards
  • Beekeeper Cellars
  • Villa San Juliette Winery
  • Cuveé – Champagne & Delights Bar
  • WCP Wines
  • Graveyard Vineyards
  • Vinoteca Wine Bar
  • Taste San Luis Obispo
  • Beach Butlerz


Retail, Specialty Products

  • We Olive
  • Limerock Orchards
  • Central Coast Lavender
  • OLUV – Organic Skincare
  • Jafra USA
  • Farm Supply Company
  • Davidson’s Furniture
  • A&R Furniture

Tourism & Hospitality

  • Los Sueños – Costa Rica Luxury Resort
  • La Entrada Resort Paso Robles
  • Hotel Oceana Santa Barbara
  • La Bellasera Hotel & Suites Paso Robles
  • Paso Robles Wine Country Alliance
  • Travel Paso Robles Alliance
  • San Luis Obispo Vintners’ Association
  • Visit SLO County – #ShareSLO
  • Taste San Luis Obispo

Health & Wellness

  • Les Mills International
  • Healing Touch Day Spa
  • Healing Alternatives Eastern Medicine & Acupuncture
  • DermaSpa MD
  • Dr. Paige Moye, OB-GYN
  • Equilibrium Fitness for Women

Personal Branding

  • Tammy Soares, West Region Lead at Accenture Interactive, previously President at Rosetta Marketing
 

Contact Info

Location: California, United States
Email: kara@karaclarkdesigns.com
LinkedIn

Twitter: @sokarasmatic

Instagram: @sokarasmatic