Does anyone remember a long time ago when Facebook was the wild west? Before algorithm updates, boosted posts, sponsored posts and the plethora of other newsfeed ad products offered? I’m talking 2011-2013. Justin and Selena were still together and we were all using the iPhone4. Brands actually posted on Facebook to engage their fans, not just …
Does your organization have a customer intelligence team? Read on to see what can happen when strategists, consultants, analysts and content curators collide.
A high-volume content repository complete with branded, co-created and user-generated content gets relevant, timely distribution thanks to clear guidelines in channel-specific playbooks.
Sometimes your customers will say it better than the brand (or team of copywriters) ever could.
How the Corporation broke the mold by building an engaging, “info-taining” experience with nine activations and 20 "straight from the horse's mouth" ambassadors.